Guidance + Implementation
XpertLink is dedicated to helping entrepreneurs achieve their goals faster and better while letting them focus on their start-up strategy
Biz-Plan Deck
Business plan components (Market analysis, Canvas-based models, financials) developed and shaped into a well-formatted deck
Project Management
Outsourced Web and mobile MVPs implementation by cost-effective methods and trustable teams from design to initial launch
Digital Campaigns
Media-rich content including write-up and design, optimised for attention grabbing and maximised conversion
Recent Posts
Blockchain and the Future of Serialization
This is a summary of the topic “Blockchain as the basis of Serialisation” I had presented at the recent AIPIA Amsterdam 2017 (Smart Packaging Conference). The post includes an embedded slide-set followed by presenter notes shedding light on to some of the more challenging aspects of the topic.
Serialisation versus Pattern-based Authentication
Two Dominant Approaches Anti-counterfeiting solutions are being developed and perfected for more than a decade, in a constant attempt to defeat new generations of counterfeiters. Diverse techniques, some of which are patented are used to detect fake products and defend manufacturers.